Grant Cardone

Born 1958 · Age 67

American entrepreneur, real estate investor, sales trainer, author and founder/CEO of Cardone Capital and Cardone Training Technologies. Creator of the 10X Movement and 10X Growth Conference; prominent social media financial influencer.

Total Events

Career Span

67 years

Peak Net Worth

$600,000,000

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Life & Career Timeline

1958Age 0

Born in Lake Charles, Louisiana

Grant Timothy Cardone is born to Curtis Louis and Concetta Neil Cardone in Lake Charles, LA.

3/21/1958Source

Confidence

99%

1968Age 10

Father Curtis Cardone dies

Grant's father, who owned a grocery store and trained as a stockbroker, dies when Grant is 10.

1/1/1968Source

Confidence

95%

1976Age 18

LaGrange High School (yearbook entry / attendance)

Listed in LaGrange High School 1976 resume/yearbook; attended high school in Lake Charles, LA.

1/1/1976Source

Confidence

90%

1978Age 20

Brother Curtis dies

Approximately ten years after his father's death, Grant's brother Curtis dies; cited as a formative family loss.

1/1/1978Source

Confidence

85%

1980Age 22

Began career in car sales

Transitioned into automotive sales after initial sales training work; built sales skills that launched consulting and training career. (Approximate timeframe late 1970s–1980s.)

1/1/1980Source

Confidence

60%

1981Age 23

Graduated McNeese State University (BS Accounting) [reported]

Reported by some sources to have earned a bachelor's degree in accounting from McNeese State University (year reported as 1981).

1/1/1981Source

Confidence

60%

1981Age 23

Hospitalized after violent robbery (turning point)

Sustained severe injuries in an attack/robbery (accounts vary); this traumatic event is described as a turning point toward getting sober.

1/1/1981Source

Confidence

70%

1983Age 25

Sought treatment for substance abuse

After years of substance abuse (began ~age 16), Cardone entered treatment and became sober at about age 25.

1/1/1983Source

Confidence

90%

1987Age 29

Moved for sales training work (Chicago/Houston/La Jolla travels)

Worked for a sales training company post-graduation and traveled/relocated for work (sources mention Chicago, Houston, then La Jolla where he lived ~12 years).

1/1/1987Source

Confidence

60%

1988Age 30

Reached first $1,000,000 net worth milestone (reported)

Multiple biographies note he became a millionaire by age 30 through businesses and real estate investing.

1/1/1988Net Worth: $1,000,000Source

Confidence

60%

1990Age 32

Founded sales consulting business (approx.)

After success in car sales, Cardone began consulting and selling sales training nationally; exact founding year of early consulting business not consistently reported.

1/1/1990Net Worth: $2,000,000Source

Confidence

50%

2000Age 42

Founded Cardone Training Technologies (approx.)

Cardone Training Technologies (sales training organization) created and expanded; exact founding year not consistently reported in sources.

1/1/2000Net Worth: $15,000,000Source

Confidence

50%

2000Age 42

President & CEO of Freedom Motorsports Group (role reported)

Listed in bios as having been president and CEO of Freedom Motorsports Group Inc.; date not specified in sources.

1/1/2000Net Worth: $12,000,000Source

Confidence

50%

2004Age 46

Married Elena Rosaia Lyons

Grant Cardone marries Elena Lyons (Elena Cardone); they later have two daughters and collaborate on business and philanthropy.

7/4/2004Net Worth: $8,000,000Source

Confidence

99%

2010Age 52

Published If You're Not First, You're Last (NYT bestseller)

Released the book 'If You're Not First, You're Last' (Wiley) which became a New York Times bestseller.

1/1/2010Net Worth: $25,000,000Source

Confidence

95%

2010Age 52

Became New York Times bestselling author

'If You're Not First, You're Last' is cited as a New York Times bestseller (2010).

1/1/2010Net Worth: $25,000,000Source

Confidence

95%

2010Age 52

Created Cardone Foundation (philanthropy; approximate)

The Grant Cardone Foundation (mentoring and financial literacy for at-risk youth) is referenced in company profiles; exact founding year not consistently given in sources.

1/1/2010Net Worth: $25,000,000Source

Confidence

50%

2011Age 53

Reported Scientology involvement (OT VIII by 2011 reported)

Profiles and reporting indicate Cardone is a Scientologist; one source reported he had reached OT VIII as of 2011 and that he and his wife are major Church donors.

1/1/2011Net Worth: $30,000,000Source

Confidence

70%

2011Age 53

Published The 10X Rule

Published 'The 10X Rule' (Wiley), the book that popularized his '10X' philosophy and led to the 10X Movement.

1/1/2011Net Worth: $30,000,000Source

Confidence

95%

2011Age 53

Appeared on NatGeo's 'Turnaround King' (reported)

Featured on National Geographic programming 'Turnaround King' (coverage notes association with program in 2011).

1/1/2011Net Worth: $30,000,000Source

Confidence

70%

2012Age 54

Published Sell or Be Sold (Axiom Award referenced)

Published 'Sell or Be Sold' (also cited as 'Sell to Survive'); sources reference an Axiom Award for the book (exact award year uncertain).

1/1/2012Net Worth: $35,000,000Source

Confidence

85%

2015Age 57

Founded Cardone Capital (approx./growth into private equity real estate)

Cardone Capital established to acquire multifamily properties and raise pooled equity; specific founding year not universally consistent in public sources but company was active by mid-2010s.

1/1/2015Net Worth: $50,000,000Source

Confidence

60%

2015Age 57

EEOC complaints filed alleging religious discrimination

In 2015–2016 several former employees filed EEOC complaints claiming they were fired for refusing Scientology training (allegedly rebranded as 'L. Ron Hubbard training').

1/1/2015Net Worth: $50,000,000Source

Confidence

90%

2016Age 58

Published Be Obsessed or Be Average

Published 'Be Obsessed or Be Average' (Portfolio), another best-selling motivational/business title.

1/1/2016Net Worth: $70,000,000Source

Confidence

95%

2016Age 58

Named one of '25 Marketing Influencers To Watch in 2017' by Forbes

Forbes included Grant Cardone on a list of marketing influencers to watch; broad recognition of his marketing and social influence.

1/1/2016Net Worth: $65,000,000Source

Confidence

95%

2017Age 59

Launched 10X Growth Conference

Launched the 10X Growth Conference (three-day event) based on the 10X philosophy; site claims it became the world's largest business/entrepreneur conference.

1/1/2017Net Worth: $90,000,000Source

Confidence

90%

2017Age 59

Founded 10X Movement / expanded 10X brand

Scaled the 10X Movement into conferences, media and training programs, positioning 10X Growth Conference as a signature annual event.

1/1/2017Net Worth: $90,000,000Source

Confidence

90%

2018Age 60

Reported expansion into multifamily real estate investing

Cardone Capital and related entities focused on acquiring and managing large portfolios of multifamily rental properties and offering pooled investments with low buy-ins.

1/1/2018Net Worth: $150,000,000Source

Confidence

75%

2018Age 60

Cardone University milestone — 500,000 users (company claim)

Cardone University online sales training tool claimed to have over 500,000 users (company marketing figures).

1/1/2018Net Worth: $110,000,000Source

Confidence

75%

2019Age 61

Appeared on 'Undercover Billionaire' (appearance reported)

Cardone has appeared on reality/business television including 'Undercover Billionaire' (appearance referenced in public biographies; year of appearance cited by some sources).

1/1/2019Net Worth: $320,000,000Source

Confidence

60%

2020Age 62

Purchased/operates private aircraft (Gulfstream 650ER reported usage 2020)

Public accounts reference Cardone flying private on a 2020 Gulfstream 650ER; represents step-up in private travel and business scale.

1/1/2020Net Worth: $220,000,000Source

Confidence

70%

2020Age 62

Client class-action lawsuit filed re: alleged misstatements (15% return claim)

A putative class action cited Cardone's social-media statements promising ~15% annualized returns; federal court initially dismissed claims.

1/1/2020Net Worth: $200,000,000Source

Confidence

90%

2021Age 63

Reported business scale (12,440 apartment units; business revenue figures reported)

In interviews (2022 reporting) Cardone cited running multiple companies with business revenue of ~$155M plus ~$350M related to 12,440 apartment units; this reflects growth recorded around 2021–2022.

1/1/2021Net Worth: $350,000,000Source

Confidence

60%

2022Age 64

10X Growth Conference sold-out events (ongoing milestone)

10X Growth Conference continued to sell out in 2022 and 2023; it became a central signature event for Cardone's brand and education products.

1/1/2022Net Worth: $420,000,000Source

Confidence

85%

2022Age 64

Court of Appeals revived investor class-action claims

In Dec 2022 a U.S. Court of Appeals reversed the federal dismissal, holding that social-media solicitation could be actionable under the Securities Act.

1/1/2022Net Worth: $380,000,000Source

Confidence

90%

2022Age 64

Palm Beach Post report: Wellington Club overcharged workforce housing (2018–2021)

Investigative reporting found a Cardone Capital-owned Miami-area complex reportedly overcharged tenants in a government workforce housing program.

1/1/2022Net Worth: $370,000,000Source

Confidence

90%

2022Age 64

Raised nearly $1B in cash via crowdfunding (claim)

Cardone publicly stated he had raised almost $1 billion in cash for real estate investments without brokers and banks via crowdfunding techniques.

1/1/2022Net Worth: $420,000,000Source

Confidence

60%

2022Age 64

Hosted 10X Growth Conference with Donald Trump as headliner

Donald Trump headlined one of the 10X Growth Conferences in 2022; Cardone publicly aligned politically with Trump.

1/1/2022Net Worth: $420,000,000Source

Confidence

90%

2022Age 64

Purchased Carbon Beach 'Malibu' mansion (~reported $40M purchase)

Multiple outlets reported Cardone purchased a Carbon Beach/Los Angeles area residence for approximately $40 million (reported Jan 2022).

1/1/2022Net Worth: $400,000,000Source

Confidence

75%

2022Age 64

Public claim: Company-run businesses gross ~$155M (reported)

In interviews Cardone cited aggregated gross revenue from his businesses of roughly $155M (figure reported in 2022 profile pieces).

1/1/2022Net Worth: $420,000,000Source

Confidence

60%

2023Age 65

Social media audience milestone (HuffPost estimates)

HuffPost (2023) estimated Cardone at ~2.4M YouTube subscribers, ~4.4M Instagram followers and ~6.8M Facebook followers.

1/1/2023Net Worth: $450,000,000Source

Confidence

80%

2023Age 65

Amended complaint filed in revived class-action (investor plaintiff died; family amended)

After appeals court revived claims, an amended complaint was filed in 2023 by a family member of a plaintiff who had died since original filing.

1/1/2023Net Worth: $440,000,000Source

Confidence

90%

2023Age 65

Class action investor litigation commentary and prosecutorial review

High-profile legal commentary (including a former senior DOJ fraud prosecutor) criticized Cardone's business practices in media coverage of investor litigation.

1/1/2023Net Worth: $440,000,000Source

Confidence

80%

2023Age 65

On-stream confrontation with John Legere (former T-Mobile CEO)

During a 2023 livestream Cardone exchanged heated words with John Legere, who publicly accused Cardone of being a 'con man' and 'bullshit artist.'

1/1/2023Net Worth: $440,000,000Source

Confidence

90%

2023Age 65

Online audience claim: 15,000,000 followers (company marketing claim)

Grant's official site and company marketing have at times promoted a combined '15,000,000 followers, fans and connections' figure across platforms.

1/1/2023Net Worth: $450,000,000Source

Confidence

50%

2024Age 66

Launched bitcoin real estate fund (reported late 2024)

Reported Dec 2024: Cardone launched a bitcoin real estate fund on Florida's Space Coast (company press/coverage).

1/1/2024Net Worth: $500,000,000Source

Confidence

70%

2024Age 66

Elena Cardone fundraised for Kari Lake and set up GoFundMe for Trump judgments

Elena Cardone (wife) fundraised for Kari Lake in 2024 and established a GoFundMe to help Donald Trump pay off business-judgment fines following the Trump Organization lawsuit.